Ghanaian socialite and entrepreneur Abena Serwaa Frimpong, fondly known as Shugatiti, has caused quite a stir in the social media space after revealing her staggering charges for advertisements on her various platforms.
In a recent interview with Zionfelix on the ‘Uncut Show,’ Shugatiti disclosed that her advertising rates have soared significantly.
The social media sensation confessed that she’s been steering clear of taking on numerous advertisements lately due to the substantial surge in her charges.
According to her, what used to be a minimum of Ghc20,000 from some clients roughly two years ago has now escalated, with her starting fee currently standing at a whopping Ghc60,000.
Speaking about her revised rates, the CEO of the Pot of Shuga restaurant justified this spike by pointing out that the world is progressing, necessitating an adjustment in her fees to align with the changing times.
Shugatiti emphasized that her earlier rates, which were around $2000, have now undergone a significant transformation.
When questioned by the host, Zionfelix, regarding the demand for her advertising services, Shugatiti affirmed that brands do seek her out, highlighting her enduring partnerships with some companies that have spanned over two years.
Watch the full interview below for more: