In a strategic move to bolster the exposure and distribution of Alaye Geng and Kilimore’s much-anticipated “MAD VIBES EP,” the CEO of Up Records GH, Mr. Afabla Ayine, embarked on a pivotal journey to the Capital on Wednesday, April 27, 2024.
His mission is to secure a crucial appointment with Boomplay, a leading digital music streaming platform, and oversee the maintenance of Up Records GH and Alaye Geng Music’s prominent billboards on Trinity Ave.
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Mr. Ayine Afabla, a seasoned industry professional known for his adept negotiation skills, arrived in the capital with a clear objective: to advocate for Alaye Geng and Kilimore’s EP and ensure its optimal placement and promotion on Boomplay.
With the EP slated for release on April 5th, 2024, time was of the essence, and Mr. Ayine wasted no time in pursuing this significant opportunity for Up Records GH. and Alaye Geng Music and its affiliated artists.
The meeting with Boomplay, a cornerstone of Mr. Ayine’s agenda, aimed to forge a mutually beneficial partnership that would amplify the reach of Alaye Geng and Kilimore’s music to a global audience.
Leveraging Up Records GH’s reputation and Alaye Geng’s growing fan base, Mr. Ayine articulated a compelling case for collaboration, emphasizing the EP’s potential to resonate with diverse music enthusiasts across various demographics.
Following the productive discussions with Boomplay, Mr. Ayine proceeded to Trinity Ave, a bustling thoroughfare known for its vibrant advertising landscape.
Nestled between the prestigious University of Professional Studies Accra (UPSA) and Bawalashie Traffic, Up Records GH. and Alaye Geng Music billboard stood as a beacon of artistic expression and promotional prowess.
With meticulous attention to detail, Mr. Ayine inspected the billboard, ensuring its visibility, content relevance, and overall impact.
As a testament to Up Records and Alaye Geng Music’s commitment to excellence, the billboard containing a QR code for easy access to the ep through scanning showcased captivating visuals and compelling messaging, effectively capturing the essence of Alaye Geng and Kilimore’s music and the impending release of the “MAD VIBES EP.”
In a statement to the press, Mr. Ayine expressed his optimism regarding the outcome of his endeavors, stating, “Today marks a significant step forward for Up Records GH. and Alaye Geng music.
Our collaboration with Boomplay holds immense promise, and the unveiling of our billboard underscores our dedication to promoting our artists’ work with distinction and creativity.”